The Power of Storytelling in Roofing | TRM Episode 24 w/Michael Cullinan

In this episode of The Roofing Millionaires Podcast, I sat down with Michael Cullinan from Elite Roof Pros in Arkansas.

Michael has one of the most powerful transformation stories I’ve heard — from losing his father as a child, falling into addiction and jail time, to turning his life around with the help of the right mentors and the roofing industry.

We talked about the importance of mentorship, changing your environment, and how one good leader can create a chain reaction in someone’s life.

Michael also dove into how storytelling is a game-changer in roofing — not just for sales, but for building trust with homeowners and navigating insurance claims the right way.

This episode isn’t just about roofing. It’s about redemption, growth, and how choosing intellect over emotion can change everything.

If you’re a roofer, a leader, or someone trying to break through tough circumstances — this conversation will hit home.

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