DTC Podcast

Bonus: How Carpe Scales Global Sales with Strategic International Expansion and Passport

Sep 18, 2024

Kasper Kubica, co-founder of Carpe, a DTC brand specializing in sweat solutions, and Tom Griffin from Passport, a global shipping partner, share insights on international expansion. They discuss transitioning from passive to intentional global growth strategies. Kasper details Carpe's journey from dorm room idea to international brand, while Tom highlights how Passport simplifies logistics and compliance. They emphasize the importance of localized marketing to build trust and enhance conversion rates in new markets, equipping brands for global success.

23:20

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Episode guests

Kasper Kubica

Tom Griffin

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Episode notes

Podcast summary created with Snipd AI

Quick takeaways

Carpe transitioned from passive international sales to a strategic approach, highlighting the importance of intent in global growth.

Successful expansion requires overcoming logistical challenges and utilizing localized marketing to enhance customer trust and experience.

Deep dives

Challenges of International Logistics

Logistical challenges are critical when expanding into international markets, as they can significantly affect customer experience. Companies must navigate issues like international shipping fees, delivery times, and unexpected import duties that create barriers for potential buyers. For example, customers may be discouraged from completing purchases if they encounter hefty shipping charges or additional fees upon delivery. Addressing these logistical hurdles is essential to facilitate smooth transactions when moving into new territories.

Intro

2min

Unlocking Global Sales: Navigating International Opportunities and Challenges

3min

Navigating International Expansion Through Efficient Logistics

3min

Intentionally Navigating International Markets in Sales Strategy

3min

Navigating International Expansion with Strategic Insights and Effective Tools

4min

Strategic Considerations for International Market Expansion

3min

Expanding International Sales with Passport

7min

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In this episode of the DTC Podcast, we dive deep into the strategies for successful international expansion with Kasper Kubica, co-founder of Carpe, a leading DTC brand specializing in sweat solutions, and Tom Griffin from Passport, a global shipping and internationalization partner for DTC brands. 🚀

Ready to reach your brand’s global potential? Your Passport to easier international growth is here.

https://passportshipping.com

Kasper shares how Carpe went from a college dorm room idea to a brand with a strong international presence, and how they transitioned from passive international sales to an intentional, strategic approach for global growth. 🌍

Tom provides insights into how Passport simplifies the complexities of international store localization, shipping, duties, and compliance, enabling brands to scale globally without sacrificing profitability or customer experience.

Listen to learn:

The importance of moving from passive to intentional international growth.

How to overcome the logistical and compliance challenges of selling overseas.

The critical role of localized marketing in building trust and increasing conversion rates in new markets.

Whether you’re already selling internationally or just thinking about it, this episode is packed with actionable insights to help you tap into new markets effectively and profitably.

Keywords: DTC podcast, direct-to-consumer, international expansion, global growth strategy, e-commerce logistics, Carpe, Passport shipping, international sales, localization, digital marketing, cross-border sales, customer experience

Timestamps:

00:00 - Introduction to Carpe's International Expansion

02:00 - Challenges in International Logistics and Compliance

05:00 - The Role of Passport in Carpe's Expansion

08:00 - Localizing Marketing Strategies for International Markets

12:00 - Lessons Learned: Testing and Experimentation in New Markets

15:00 - Profitable International Growth: Key Takeaways for DTC Brands

Hashtags:

#DTCGrowth #InternationalExpansion #EcommerceLogistics #GlobalMarketing #CrossBorderCommerce #CarpeSweatSolutions #PassportShipping #ScalingDTCBrands #DigitalMarketing #ComplianceSolutions #EcommerceSuccess #DTCpodcast #BrandLocalization #CustomerExperience #GlobalEcommerce

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