Uncensored CMO TikTok sensation Rob Mayhew on turning his passion into a business
Sep 20, 2023
TikTok sensation Rob Mayhew, Creative Director at Gravity Road, shares his journey from stand-up comedy to creating viral TikTok videos. They discuss successful content strategies, brand partnerships, and their love for a brand of jumpers. They also brainstorm ideas for British Airways ads and talk about the power of podcasting and B2B marketing creativity.
Chapters
Transcript
Episode notes
1 2 3 4 5 6 7 8 9 10
Introduction
00:00 • 2min
Their Love for a Brand of Jumpers
02:07 • 15min
Successful TikTok Videos and Brand Partnerships
16:52 • 13min
Business travel experiences and ideas for British Airways
30:02 • 2min
Creating a Romantic Comedy Film for In-Flight Entertainment
31:45 • 5min
Discussing Expectations, Exclusive Content, and Partnerships
36:31 • 2min
Transitioning from Account Handler to Creative Director
38:27 • 19min
Favorite Guests and Memorable Moments
57:34 • 2min
The Power of Podcasting
59:22 • 17min
The Importance and Creativity of B2B Marketing
01:16:41 • 3min