
 HBR IdeaCast
 HBR IdeaCast Treat Email Like Laundry — and Other Tips from Google’s Productivity Expert
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 Apr 2, 2024  In this episode, Laura Mae Martin, Google's Executive Productivity Advisor and author of 'Uptime,' shares invaluable insights into maximizing productivity. She discusses redefining productivity by finding balance and avoiding burnout. Laura introduces her innovative approach to calendar management and emphasizes the importance of inbox zero by likening email sorting to doing laundry. With tips on decision-making and setting boundaries, she reveals how small changes can lead to significant improvements in work-life balance and efficiency. 
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Productivity Is More Than Output
- Focus on how much you contribute long-term, not just output.
- Consider relaxation and decompression productive if intentional.
From Cookies to Google
- Laura Mae Martin's productivity advice was sought after by colleagues at Google.
- This led her to create a productivity program.
Avoid Overcommitting
- Avoid overcommitting and prioritize having space in your schedule.
- Aim for 80% commitment to stay optimally productive.


