Is Marketing Really Just Marketing?

[00:27] Today’s Topic: Is Marketing Really Just Marketing?

[00:40] There is someone from Pinterest who talks about how everything is just an engineering problem.

[00:50] Isn’t marketing just another engineering problem?

[01:14] Who would be better at marketing: a person or a machine?

[01:35] Marketers are also the people that come up with ways to automate marketing.

[02:10] If you look at Google, it was created by Engineers.

[02:25] Engineers are the ones solving a lot of problems.

[02:35] People that are running marketing nowadays are “growth hackers”.

[03:00] Dropbox grew through a referral program.

[03:30] Eric and Neil need Engineers to help them with their marketing solutions.

[04:20] Marketing is really just an engineering problem.

[05:15] How can someone learn to be more creative?

[05:30] Draw inspiration from different areas/industries.

[05:48] That’s it for today!

[05:52] Go here to see how many downloads the show is getting. Also rate and review to help us meet our goal of 1 Million downloads per month. Hopefully, we’ll see you at the live event in L.A.!

Is Marketing Really Just Marketing? | Ep. #904