In this episode of The GTM Pack podcast, we interview Mike Greene, Product Marketing Consultant at MG Product Marketing based in Boston, Massachusetts.
In this conversation we dig into product marketing related topics such as:
💡 The typical issues that product marketing consultants encounter
💡 The foundations of product marketing versus more mature sales enablement & competitive intelligence
💡 How should ICP & personas be truly defined and actionable
Check out https://www.assetmule.ai to learn more about how product marketers & go-to-market teams use our software.
The GTM Pack Show