Marketing Against The Grain

OpenAI Launches ChatGpt-4o

15 snips
May 14, 2024
Discover how OpenAI's GPT-4o is set to revolutionize real-time communication and marketing with its groundbreaking omnimodal capabilities. The discussion highlights its potential to transform customer engagement through empathetic conversations and instant voice translation. Delve into the shifting competitive landscape between OpenAI and Google, emphasizing more relatable tech communication strategies. Learn how advanced AI technologies are reshaping education and training, pushing businesses to innovate in their language learning and marketing practices.
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INSIGHT

GPT-4o's Multimodal Capabilities

  • OpenAI's GPT-4o is a true multimodal model, processing text, audio, and video.
  • It offers human-level intelligence for free, surprising those underwhelmed by its potential.
ANECDOTE

GPT-4o's Voice Demo

  • GPT-4o's voice demo showcases a Jarvis-like experience, offering human-level voice and emotional cues.
  • It allows for real-time, interactive conversations with minimal lag and interruption capabilities.
ADVICE

Sam Altman's Marketing Strategy

  • Sam Altman, CEO of OpenAI, won the Marketer of the Year award by front-running Google's AI announcements.
  • He strategically managed expectations by stating beforehand that the release wasn't GPT-5 or a search engine.
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