The Futur with Chris Do

157 - What is experience design? — with David Schwarz

Oct 6, 2021
David Schwarz, an award-winning creative leader and founding partner of the experience design agency Hush, dives into the fascinating realm of experience design. He explains how creating immersive, sensory environments can influence emotional responses. The conversation touches on the blend of physical and digital experiences, the role of smart technology in architecture, and the balance between creativity and practicality. David also shares insights into navigating a multidisciplinary approach in design while ensuring that work remains viable and valuable.
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ADVICE

Tech Selection

  • Choose technology that best aligns with the desired experience, not just the newest tech.
  • Sometimes, "dumber" tech is a better fit for creating the right experience.
INSIGHT

Experience Design Definition

  • Experience design creates immersive, three-dimensional sensory experiences in the real world.
  • It considers how people feel as they move through a physical space.
ANECDOTE

Church Design

  • Churches use marble floors and echoing spaces to create a sense of awe.
  • This demonstrates how design elements affect human perception.
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