

How to write a bestseller that drives business growth
Jan 26, 2021
59:16
In this episode, Susan Dean, founder, and CEO of Dean Publishing shares her lessons and thoughts to best answer the question - how to write a bestseller that drives business growth. Insights she shares include:
- What is a bestseller and the benefits of writing a book
- How to ensure that your bestseller serves business objectives. What could that look like for B2B companies
- How to write a bestseller
- How to write with your desired audience in mind
- How to edit your book
- How to package your book to maximize distribution and reach
- Why we should never stop launching our book
- What does the marketing of a book and bestseller look like
- Why use an editor and someone who understands the publishing world
- Self-publishing vs traditional publishing the pros and cons
- and much more ...
Read more at - https://www.sproutworth.com/how-to-write-a-bestseller-that-drives-growth/