The GaryVee Audio Experience Practicality in Leadership With Jesse Genet
Aug 27, 2023
Jesse Genet, co-founder and CEO of Lumi, shares insights on leadership and authenticity. The conversation highlights the power of humor in communication, making tough decisions, and embracing discomfort for growth. Jesse emphasizes the importance of learning from experiences while rethinking higher education and entrepreneurship. They dive into the significance of empathy in the workplace and how kindness can redefine leadership. This engaging chat is perfect for aspiring entrepreneurs looking to cultivate their own unique leadership style.
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Early Ventures
- Jesse Genet started her entrepreneurial journey at 16, selling t-shirts.
- Later, she launched a successful Kickstarter campaign for a craft product, raising $250,000.
Storytelling in Crowdfunding
- Genet's Kickstarter success stemmed from effective storytelling.
- She realized people invested in her story and passion, not just the product.
The Meta of Self-Promotion
- Gary Vaynerchuk decided to have Genet on his show due to her understanding of self-promotion.
- Genet recognized the meta-value of appearing on the show, which Vaynerchuk appreciated.