AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
Sports Geek - A look into the world of Sports Marketing, Sports Business and Digital Marketing
Jeremy Butler on rebuilding and reconnecting with Sale Shark fans
Jul 6, 2016
33:16
Sean catches up with Jeremy Butler, General Manager of Sale Sharks Rugby Club on the latest podcast. Jeremy chats with Sean about his role at the Sharks to restructure their internal operations in order to change the way they engage fans and fill stands. On this podcast you'll learn about:
- How Jeremy's background in journalism led him to working in sports
- What the Sharks did to identify their customers
- What their target customer looked like
- The importance of data in their rebuild
- What it's like being the one of the leading professional Rugby Union clubs in Europe and the pride of the North West
Get the Snipd
podcast app
Unlock the knowledge in podcasts with the podcast player of the future.
AI-powered
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode
Save any
moment
Hear something you like? Tap your headphones to save it with AI-generated key takeaways
Share
& Export
Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more
AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode