Why Starting an Ecomm Biz in Wyoming Was Marea Founder Monica Grohne's Smartest Move

This episode is brought to you by Gorgias, the ecommerce helpdesk that turns your customer service into a profit center. We can't hype up our new sponsor enough—learn more about how Gorgias can help you build your personalized experience, and nab a free two month trial here: https://gorgias.grsm.io/fgtl7d2cuz4j

Welcome back to the Female Founder World pod! I'm so happy to be back on the tools and chatting with Monica Grohne, who launched a PMS-based wellness brand with a $50k grant in Jackson Hole, Wyoming.

To get a free copy of the media database that helped Jasmine land her beauty brand in Vogue, Well and Good, Refinery29, Elle, and more mastheads within months of launching, follow these two steps:

1. Leave a review on the podcast, where ever you listen. 

2. Screenshot your review.

3. DM me at @femalefounderworld on Instagram with the screenshot, and I'll send you back a link to the database!

 

Links:

• Say hi to Jasmine on IG: www.instagram.com/jasminegarnsworthy
• Get the free 10-minute newsletter keeping 5k+ consumer brand builders in the know: www.femalefounderworld.beehiiv.com
• Learn more about Marea: https://mareawellness.com/ 

Resource roundup:

 

• octane.ai 
• https://dtcpod.simplecast.com/
• https://www.facebook.com/groups/wearecommerceclub/about/
• 'Supermaker' by Jaime Schmidt
• OkaySis podcast

 

Shownotes:

2:10 Should you work for someone else before starting a business? 

6:00 How to meet industry regulations (and not break the law :))

7:15 Claims testing in the wellness industry

8:40 What makes a good early stage fulfillment and manufacturing partner?

10:30 Traction tips for early stage consumer businesses 

14:00 Transitioning from DTC only to omnichannel distribution 

15:00 How to use a quiz to customize your product and marketing messaging

17:10 Wellness business ideas

18:50 Launching with a $50,000 grant

20:00 Normalising working on the side while growing your biz

24:00 Where should you live when you launch a business?

25:00 The best Slack channels and groups for founders 

26:00 Resource recommendations