My Business Playbook

638: BTS Moves I'm Making Right Now to Scale to 8 Figures

Sep 28, 2026
A candid look at scaling an eight-figure business: handing CEO responsibilities to Nath, attracting ambitious intrapreneurs, and fixing overlooked energy drains like lunch. Laura also shares how an admin audit uncovered a $12,000 monthly leak, the automation tools that helped plug it, and the leadership meetings and scorecards keeping departments aligned.
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INSIGHT

Share The Wins And The Struggles

  • Authentic business storytelling requires sharing both wins and struggles, not presenting a glossy arrival story.
  • Laura realized minimizing achievements can be as limiting as oversharing difficulties, so she now aims for balanced transparency.
INSIGHT

Build Goals Around Impact And Legacy

  • Laura’s eight-figure goal combines global impact, personal ambition, and the desire to financially bless her parents.
  • A goal becomes more compelling when it serves loved ones, clients, and a larger legacy beyond personal achievement.
ANECDOTE

Why Nath Became The CEO

  • Laura and Nath clarified leadership by making Nath CEO while Laura became founder and brand face.
  • The decision resolved reporting confusion, matched each person’s strengths, and let Laura focus on coaching, content, vision, and marketing.
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