The Data Chief

How Macquarie Bank Uses AI and Data to Enhance Customer Experience

5 snips
May 12, 2025
Ashwin Sinha, Chief Data Officer at Macquarie Bank, leads the charge in using AI to revolutionize banking. He discusses the transformative power of generative AI, not just for efficiency but also in combating fraud. Sinha highlights the shift from traditional data analytics to self-service tools that empower analysts to focus on strategic tasks. He also shares insights on leveraging dual cloud providers to enhance customer experience and emphasizes the importance of a culture ready for digital transformation. The future of banking looks bright!
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ANECDOTE

Ashwin's Journey to Macquarie

  • Ashwin Sinha transitioned from data engineering and consulting to lead Macquarie Bank's data strategy since 2017.
  • His wide-ranging experience helped implement a transformative data journey at Macquarie Bank.
INSIGHT

Key Drivers of Digital Transformation

  • Digital transformation at Macquarie Bank focused on customer obsession, turnaround time, and technology reliability.
  • These pillars drove alignment and a successful cloud-native banking model.
INSIGHT

Early Cloud Adoption Advantages

  • Early cloud adoption since 2014-15 gave Macquarie agility, cost reduction, and reliability benefits.
  • Cloud enabled fast experiments with emerging services and improved engineering productivity.
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