The Crexi Commercial Real Estate Podcast | CRE Insights & Strategies Commercial Real Estate's Digital Marketing Revolution
This episode of The Crexi Podcast uncovers the latest happenings in CRE digital marketing with Crexi’s CMO, Courtney Ettus.
The Crexi Podcast explores various aspects of commercial real estate in conversation with top CRE professionals in the industry. In each episode, we feature different guests, tapping into their wealth of expertise and exploring the latest trends in the world of commercial real estate.
In this episode, Crexi’s Lilah Abrams sits down with Courtney to discover the latest in digital marketing, how brokers have historically marketed their assets, and the potential exposure new marketing tools can offer commercial real estate professionals.
Their wide-ranging conversation covers:
- The significant role psychology plays in successful marketing and how to reach commercial real estate buyers and tenants where they are.
- How surprise and delight can create affinity between a brand and their audience, ultimately converting them to clients.
- Exciting new digital tools in the marketing space and how brokers can take advantage of them.
- How today’s commercial real estate professionals are embracing technology at a faster rate than ever.
- And much more!
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For show notes, past guests, and more CRE content, please check out Crexi Insights.
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For show notes, past guests, and more CRE content, please check out Crexi’s blog.
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Follow Crexi:
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https://www.crexi.com/twitter