My guest today is Allen Gannett, author of The Creative Curve: How To Develop The Right Idea, At The Right Time. By interviewing everyone from billionaires to neuroscientists, Allen developed four steps, backed by science, that you can follow to achieve creative success.

TIMESTAMPS:

• 00:39 What inspired Allen to write this book
• 2:12 Debunking the creative myth around Mozart
• 4:23 The truth behind JK Rowling & Harry Potter
• 7:04 IQ and creativity
• 8:59 Why you can learn new things, even at an older age
• 12:09 The truth about the 10,000 Rule
• 15:54 Creativity tip: The 20% Rule
• 20:08 Ben Franklin method & balancing novelty 
• 25:13 Why you need a creative community
• 28:49 The importance of testing & feedback
• 31:17 Two books that had a huge influence on Allen

Learn more about the author:

• Twitter: @Allen
• Instagram: @Allen
• Website: Allen.xyz

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