Masters of Scale 10 unforgettable moments of 2022
Dec 27, 2022
Explore the standout moments of 2022, showcasing resilience and creativity amid challenges. Hear inspiring stories from Ukrainian entrepreneurs navigating war, and learn the value of boomerang employees in talent development. Reflect on the emotional journey behind COVID-19 vaccine triumphs and the contrasting leadership styles in the declining crypto market. Plus, discover Ford’s sustainable transformation at the River Rouge plant, emphasizing collaboration and environmental innovation. Celebrate achievements and empower future opportunities!
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FUBU and LL Cool J
- Daymond John got LL Cool J to wear a FUBU shirt, despite LL Cool J's sponsorship deals with bigger brands.
- This boosted FUBU's credibility and led to a successful partnership.
Working in a War Zone
- Alona Mysko, CEO of Fuel Finance, discussed working in bomb shelters during the war in Ukraine.
- She highlighted the resilience of her team and the importance of maintaining a positive attitude.
Mobile Shopping
- Natalie Massenet predicted the mobile shopping trend and pushed her team to adapt.
- She advised to prioritize consumer needs, even when facing internal resistance.