Join Seth as he interviews Mike Morse about scaling a law firm and what it takes to look at your firm like a business. Mike Morse is a significantly scaled personal injury lawyer in Michigan. The conversation focuses on growing firms, not talking about looking at your firms as a business. We aim to give you new helpful content weekly to help you build your firm. Mike discusses how his book, Fireproof, can help your law firm from unpredictable to profitable. The first step? Know thyself. They also talk about what your role in your company is and more. Join us again next week for a conversation about onboarding.