Campaign Chemistry Campaign Chemistry: SeeMe Index's Asha Shivaji
May 7, 2025
21:50
Much like the Campaign award she received a few weeks ago, Asha Shivaji is an inspiring woman.
The CEO of SeeMe Index — a company that uses responsible AI to track how inclusive brands really are — shares her journey from digital marketing to founding a company focused on inclusive marketing. She discusses the importance of measuring inclusivity in brands, the role of AI in uncovering insights and the evolving conversations around diversity in the beauty industry, an observation she noted during her time working in the beauty space. Shivaji reflects on the lessons learned throughout her entrepreneurial journey, all the way from taking the leap to what she wished she knew when she first began her career.