INspired INsider Podcast [Top Agency & Israel Business Series] Modern PR and Media Ownership Secrets With Omri Hurwitz
Omri Hurwitz is the Founder and CEO of Omri Hurwitz Media, a leading PR agency specializing in tech startups and high-profile entrepreneurs. As a tech marketer and media strategist, he has built a global reputation by blending traditional media with social platforms to amplify client narratives and drive brand growth. Beyond PR, Omri owns equity in multiple media outlets, including Hurwitz TV — a digital publication that fuses business, lifestyle, and entertainment content. His innovative approach and emphasis on authenticity have positioned him as a rising influencer in the modern media landscape.
In this episode…Breaking through the noise to get media coverage or PR traction can feel overwhelming, especially for startups and entrepreneurs fighting for attention in competitive markets. Many founders struggle with traditional PR tactics that no longer resonate with reporters or audiences, often leading to wasted time and missed opportunities. So, how can companies modernize their approach to media and PR to stand out and succeed?
Omri Hurwitz, a media entrepreneur and investor, shares how he tackled these challenges by reinventing traditional PR with a data-driven, tech-first approach. He emphasizes the importance of aligning with reporters’ incentives — like focusing on amplification and article virality — rather than pitching from a self-centered brand perspective. He also reveals why acquiring media assets and leveraging AI for predictive insights gives his clients a competitive edge. Additionally, Omri explains how emotional intelligence, clear writing practices, and charisma are critical skills for anyone looking to boost their media presence and leadership impact.
In this episode of the Inspired Insider Podcast, Dr. Jeremy Weisz interviews Omri Hurwitz, Founder of Omri Hurwitz Media, about building a modern media empire through data, acquisitions, and innovative PR strategies. Omri also discusses key PR pitching mistakes, using AI to predict article success, and how personal habits like daily writing have shaped his entrepreneurial journey.