

How To Make 1 Video Work For 7 Platforms
Nov 16, 2023
Learn how to stretch a few pieces of content across multiple platforms for maximum impact. Discover the power of personal stories and non-business content in attracting audiences on LinkedIn. Navigate the challenges of cash flow and financial decision-making while emphasizing innovative marketing strategies. Get insights into creating engaging social media content that resonates culturally and helps businesses thrive. It's about working smarter, not harder!
AI Snips
Chapters
Transcript
Episode notes
Content Repurposing
- Repurpose content across multiple platforms with slight modifications.
- This maximizes reach and efficiency, as demonstrated by Gary Vaynerchuk's '64 pieces of content' strategy.
Detaching Self-Worth
- Avoid tying self-worth to a single venture, like a restaurant business.
- Be open to pivoting or even closing a venture if it doesn't align with overall well-being.
Building Support Systems
- Build strong support systems, including reliable second-in-commands.
- Open communication and addressing potential resentments are crucial within a business.