The Daily The Ballad of ‘Deepfake Drake’
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Apr 28, 2023 
Joe Coscarelli, a culture reporter for The New York Times specializing in music, dives into the viral phenomenon of the deepfake track ‘Heart on My Sleeve’ featuring AI-generated vocals from Drake and The Weeknd. He discusses how this incident hits the music industry with questions of copyright and authenticity. Coscarelli explores the implications of AI in music production and what it means for the future of artists, ownership, and creativity as the industry faces an evolving landscape shaped by technology.
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AI Drake Song Goes Viral
- A song called "Heart on My Sleeve" went viral, featuring AI-generated vocals mimicking Drake and The Weeknd.
- The song gained millions of listens across social media and streaming platforms.
The Creator and the Method
- The song was created by an anonymous producer known as "Ghostwriter."
- Ghostwriter used AI technology to mimic Drake and The Weeknd's voices and composed original music.
The Takedown
- Universal Music Group removed the song from streaming services due to a copyright infringement.
- The infringement was related to a sampled clip, not the AI-generated vocals.