The thought of creating something new to sell in your business can feel overwhelming. Where do you begin? How do you know if anyone will buy it? How can you get it out into the world? In today's episode, I'm sharing some tips to help make creating an offer feel simpler and more streamlined.

- Why creating your entire offer suite at once will usually lead to overwhelm and confusion and why it's better to just start with one offer at a time.
- Why getting crystal clear on who your ideal client is for your new offer will help you to build it more efficiently.
- The importance of taking imperfect action to move beyond the planning stage.
- How aiming for perfection will derail your creativity and keep you from actually getting your offer out there.
- How staying in your own lane and creating your own goals is much more important than watching what everyone else is doing.

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