How I Built This with Guy Raz I.R.S. Records: Miles Copeland
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Dec 26, 2022 Miles Copeland, a music industry mogul and founder of I.R.S. Records, shares his remarkable journey in shaping the 1980s music scene with iconic bands like The Police and R.E.M. He talks about his early struggles, nearly going bankrupt, and his resurrection through the punk movement. Copeland recounts pivotal moments that led to signing major acts, highlighting the blend of timing, instinct, and personal connections crucial in the competitive industry. He also reflects on his legacy and the evolution of music management, emphasizing resilience and adaptability.
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Accidental Beginning
- Miles Copeland's entry into the music business began by organizing a psychedelic happening for his brother's band.
- This led to him promoting concerts for other bands, eventually working with a promoter who brought English groups to Lebanon.
Create Your Own Platform
- Create your own opportunities to promote your artists or business.
- Miles Copeland created a trade magazine, College Event, featuring positive reviews of his artists to gain visibility.
Star Trekkin '75 Disaster
- Miles Copeland organized Star Trekkin '75, a European festival tour featuring big names like Lou Reed.
- The tour became a financial disaster when Lou Reed didn't show up, leading Copeland to the brink of bankruptcy.