Private Practice Playbook

EP 01 Transform Your Focus

Aug 5, 2020
Discover effective strategies for private practice owners to boost their business. Learn why qualifications aren't enough to attract patients and how adapting to their preferences is crucial. Embrace necessary changes to navigate growth challenges in a dynamic healthcare landscape. Understand the limits of time and energy to avoid burnout while achieving financial stability. Finally, find out how external coaching can help practitioners stay innovative and transform their vision into reality.
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INSIGHT

The CE Trap

  • The traditional path for doctors emphasizes clinical competency over business acumen.
  • This leads to confusion about practice growth, treating it as a practice instead of a business.
ANECDOTE

Patient Priorities

  • Jay Geyer's company conducted interviews and found patients prioritize convenience over credentials.
  • Doctors often mistakenly focus on clinical skills and equipment over patient experience.
ADVICE

Disruption vs. Innovation

  • Doctors should be aware of industry disruptions and adapt proactively.
  • Embrace change by choice to grow practices and avoid being forced into unfavorable situations.
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