Welcome to another episode of Category Visionaries — the show that explores GTM stories from tech's most innovative B2B founders. In today's episode, we're speaking with Martha Dreiling, Co-Founder & COO of Reserv, an AI-powered insurtech company that has raised $28 Million in funding.

Here are the most interesting points from our conversation:

• AI-Driven Claims Processing: Reserv is the first AI-powered third-party administrator (TPA) focused on insurance claims, providing both claims handling and deep data insights for underwriters.
• Venture Incubation Start: Reserv was born from dissatisfaction with legacy claims processing systems, launching through a partnership between Bain Capital Ventures and Altai Ventures.
• Fast Growth and Impact: Founded in May 2022, Reserv processed its first claim just five months later, showcasing their ability to scale quickly while leveraging modern SaaS platforms and AI.
• Climate Change’s Impact on Insurance: The rising importance of claims handling due to climate change and a tightening insurance market has increased the demand for more seamless, data-driven processes.
• Empowering, Not Replacing, Adjusters: Reserv’s technology focuses on empowering claims adjusters with AI, automating mundane tasks while maintaining the essential human element of empathy in high-stakes claim situations.
• Go-To-Market Complexity: The go-to-market strategy includes handling a complex network of stakeholders—MGA’s, insurance carriers, and policyholders—ensuring that every part of the value chain is well-serviced.

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