Secrets To Scaling Your Ecommerce Brand Ep 177: Your Brand Lynchpin is a Videographer with Jake Karls of Mid Day Squares
How far will you go in being creative and connecting to your audience?
In this episode, Canadian Willy Wonka Jake Karls, Co-Founder of Mid Day Squares, shares how they do their reality show marketing. He talks about the importance of connection and relatability in promoting your brand. Enjoy!
KEY TAKEAWAYS FROM THIS EPISODE
- Your company thrives when authenticity and growth are prioritized.
- If you can’t focus and execute, you can’t scale.
- Prioritize playing to your strengths rather than your weaknesses.
- A lot of founders don’t have to be managers. They have to do what they’re good at.
TODAY’S GUEST
Jake Karls is the Co-Founder and Chief Rover Officer at Mid-Day Squares. He is responsible for building relationships and making noise. Mid-Day Squares manufacture Functional Chocolate Bars: Everything a chocolate bar isn't, everything a protein bar wishes it was.
Learn more about Jake and his company here:
Website: https://www.middaysquares.com
LinkedIn: https://www.linkedin.com/in/jake-karls-653106ba/?originalSubdomain=ca
Instagram: https://www.instagram.com/jakekarls_/?hl=en
Podcast: https://www.middaysquares.com/pages/mid-day-squares-uncensored
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