The Freedom Formula Podcast: Achieving Financial, Location and Time Freedom cover image

The Freedom Formula Podcast: Achieving Financial, Location and Time Freedom

189. Building a Natural Hair Removal Empire Through Franchising with Danielle Correia of SugaringLA

Mar 19, 2025
25:06

In this episode, Neel interviews Danielle Correa, the CEO and founder of SugaringLA. Danielle shares her journey from discovering the ancient hair removal technique of sugaring to building a successful franchise with multiple locations. She discusses the importance of organic products, the challenges of marketing, and her decision to franchise as a growth strategy. Danielle emphasizes the significance of freedom in her life and business, and how she aims to empower others through her franchise model.


takeaways

  • Sugaring is an ancient hair removal technique modernized for all skin types.
  • Danielle's journey began with a passion for organic products and skin care.
  • Word of mouth was crucial for building her initial clientele.
  • Franchising became a viable option after the challenges posed by COVID-19.
  • Marketing strategies evolved from organic growth to digital and community engagement.
  • Danielle emphasizes the importance of hiring for roles she doesn't enjoy.
  • Franchising requires a solid support system for franchisees.
  • Education about sugaring is key to attracting new clients.
  • The startup cost for a franchise ranges from $290,000 to $390,000.
  • Diversifying income streams keeps business exciting and sustainable.


Thanks for tuning in!

If you enjoyed this episode, don't forget to like it, leave a comment and subscribe to our podcast for more amazing content.

Want to stay connected? Follow me on social media for updates and behind-the-scenes insights:

➙ Visit ⁠⁠www.maidthisfranchise.com⁠⁠

➙ Instagram: ⁠⁠@neelbparekh⁠⁠

➙ X (Twitter): ⁠⁠@neelbparekh


Follow Danielle and her journey:

Website: https://www.sugaringla.com/ 

LinkedIn: https://www.linkedin.com/in/danielle-sugaringla?utm_source=share&utm_campaign=share_via&utm_content=profile&utm_medium=ios_app

IG: https://www.instagram.com/sugaringla?igsh=NTc4MTIwNjQ2YQ==:

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