The Josh Bersin Company

The Airline Industry's Rocketship Growth: IATA Navigates Future of Aviation Careers

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Dec 1, 2025
Jane Hoskisson, Director of Talent at IATA, and Alina Aronberga, former SVP of HR for Air Baltic, delve into the booming aviation industry and its demand for diverse talent. They discuss the Global Aviation and Aerospace Skills Taskforce (GAAST), which outlines necessary competencies for various airline roles, especially as impacted by AI. With insights on regional skills gaps and the imperative of diversity in hiring practices, they emphasize how airlines can adopt the new skills model for sustainable growth and effective HR strategies.
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INSIGHT

Aviation Is A Huge, Complex Ecosystem

  • Aviation supports a vast value chain beyond pilots and cabin crew, including ground operations, pricing, and air traffic control.
  • By 2043 the industry may nearly double and support ~135 million jobs and $8.5 trillion in economic activity.
ANECDOTE

Award Sparked A Cross‑Industry Partnership

  • Jane met Alina because AirBaltic won an IATA diversity award and then joined the GAAST effort.
  • That real partnership led to building the industry skills model together.
INSIGHT

GAAST Built A Forward-Looking Skills Framework

  • The Global Aviation and Aerospace Skills Task Force (GAAST) mapped future industry skills to handle projected growth.
  • The project focused on attraction, development, retention, and identifying future skill needs across the value chain.
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