Travis Makes Money

772: Cole Gordon | Step Into Your Fullest Potential

Jul 4, 2022
Cole Gordon, CEO of Closers.io, shares insights from his remarkable journey in high-ticket sales, having turned his consulting company into an eight-figure success in under 18 months. He discusses the key differences between scaling a seven-figure and an eight-figure business. With a focus on mastering sales and marketing strategies, Gordon emphasizes the importance of having a growth mindset, the value of mentorship, and the integration of marketing with sales training to create high-performing teams.
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ANECDOTE

Wrestling Transformation

  • Cole Gordon's wrestling experience taught him about self-improvement.
  • After losing badly, he dedicated himself to weightlifting and significantly improved his physique and performance.
ANECDOTE

Social Skills Transformation

  • Cole Gordon transformed his social skills in college.
  • He read a book during class and immediately applied the principles, leading to a noticeable change in his interactions.
ANECDOTE

Shift to Business

  • While bartending, Cole Gordon read a book that shifted his focus.
  • He realized that business and sales, not traditional professions, were the path to wealth, leading him to explore entrepreneurship.
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