What Are the Top AI Use Cases for Modern Marketers? With John Wall

John Wall, co-host of the Marketing Over Coffee Podcast, brings his expertise in marketing technology to the discussion. He shares how generative AI is changing marketing strategies and workflows, highlighting its role in data analysis and content creation. The conversation delves into evolving marketing personas, emphasizing the shift from traditional methods to AI-driven insights. John also raises important ethical questions about AI-generated content and the impact on organic traffic, making for a thought-provoking and engaging dialogue.