In this episode of the On Branding Podcast, host Arek talks with Lauren Bayne, a seasoned branding and marketing expert.
They discuss the distinctions and strategies behind brand refreshes and rebrands, share practical insights on creative strategy, development, and execution, and discuss the impact of AI in branding.
Lauren also shares her branding journey and current trends in the industry.
Tune in for valuable tips on using AI tools, understanding market trends, and improving brand engagement.
Podcast Page: https://www.ebaqdesign.com/podcast/rebrand-refresh-redesign
