Niche Pursuits Podcast: Find Your Next "Niche" Business Idea! How Mike Strahl Turned Amazon Influencer Marketing Into $11,000 Monthly Earnings
Jan 14, 2026
Mike Strahl, an Amazon Influencer and YouTube creator, discusses his impressive journey to earning over $11,000 monthly through evergreen content. He reveals how to create engaging problem-solving videos that generate passive income even during recovery from surgery. Mike shares tactics on product selection, video retention, and the benefits of cross-posting to YouTube. He emphasizes the importance of analytics and engagement metrics while building lasting relationships with brands. Tune in for actionable insights to scale your own influencer business!
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Five-Figure Month During Recovery
- Mike hit his first $10,000 month in November and finished just over $11,000 despite recent surgery.
- He relied mostly on cross-posted Amazon videos and limited new content while recovering.
On-Site Is No Longer The Whole Pie
- On-site Amazon earnings can be under 25% of total when you add off-site and YouTube monetization.
- Cross-posting to YouTube and creator connections doubled his all-in earnings versus two years prior.
Make Evergreen How-To Videos
- Focus on evergreen how-to and problem-solving videos rather than seasonal gift or trend pieces.
- Pick products that will exist long-term and solve a persistent user problem.