How She Scaled to $10M+ in Real Estate by Age 26 Using Social Media | Soli Cayetano Saturday Edition E356

11 snips

Jun 7, 2025

Soli Cayetano, a 26-year-old real estate investor and founder of Out Of State Investor Academy, has impressively built a $10M portfolio, featuring 45 rentals and a multifamily syndication. In this engaging conversation, she shares her transition from traditional rentals to boutique hotel ventures and creative hospitality ideas like glamping with geodomes. Soli also discusses harnessing social media for accountability and success in real estate, emphasizes networking, and offers insights on learning from setbacks and the importance of market analysis.

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ANECDOTE

Soli's Real Estate Origin Story

Soli Cayetano got into real estate investing after working as a commercial real estate broker across the US.
Her first property was in Norwood, Cincinnati, following advice from a local broker she trusted.

ADVICE

Raise Capital With 100% Debt

Use other people's money by offering 100% debt financing to investors through promissory notes and mortgages.
This method allows you to own 100% of your deals day one without managing multiple partners' input.

INSIGHT

Renovation Complexity Differs by Market

Renovating properties in older markets like Cincinnati requires large contingencies due to surprises like knob and tube wiring.
Newer markets like Augusta offer simpler renovations with huge appraisal increases on lower renovation costs.

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On today’s episode Rich sits down with Soli Cayetano - Real Estate Investor, Entrepreneur, and Founder of Out Of State Investor Academy. Soli is a 26 year old investor located in the Bay Area, CA with a portfolio of properties in Ohio, Georgia, and soon to be Palm Springs, CA. In her first 4 years of investing she’s built a $10M portfolio including 45 rentals and a 64 unit multifamily syndication. She started investing using long term and mid term rental strategies and is now expanding into the boutique hotel space to create unique experiences. In 2023 she founded Out of State Investor Academy which has helped hundreds of investors learn how to build cash flow in more affordable markets across the country.

Rich and Soli start off by discussing initially meeting, coordinating yacht meetups, Rich’s first deal, Soli’s experience speaking at the Mid Term Rental Summit, how to raise private capital, the BRRRR strategy, Rich’s first boutique hotel, Soli’s experience as a commercial real estate broker, how Soli got into real estate investing, the opportunities afforded by real estate investing, how Rich got into real estate investing, the price range that Soli buys in, Cincinnati, Georgia, Soli’s first boutique hotel, geodomes, finding the right market, learning experiences, and getting what you asked for.

They then reflect on the Palm Springs market, nude resorts, sending in credibility stacks, pushing ourselves outside our comfort zone, adding tremendous value to properties, cosmetic changes, the importance of wellness, modernism in Palm Springs, Soli’s new community, mastermind retreats, Jesse Vasquez, and Rich’s new idea for a San Diego conference.

Lastly, they talk about posting daily content, the changing algorithm, Alex Hormozi, the differences between platforms, viral content and the value of a good hook, TRT, and whether everyone should be posting social media content.

Connect with Soli on Instagram: @lattes.and.leases

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Connect with Rich on Instagram: @rich_somers

Interested in investing with Somers Capital? Visit www.somerscapital.com/invest to learn more.

Interested in joining our Boutique Hotel Mastermind? Visit www.somerscapital.com/mastermind to book a free call.

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Want to join our Boutique Hotel Mastermind Community? Book a free strategy call with our team: www.hotelinvesting.com.

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