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Serious Sellers Podcast: Learn How To Sell On Amazon FBA & Walmart
Helium 10 Buzz 11/14/24: Amazon Haul Launched | Black Friday News | LTK Integrates with TikTok
Nov 14, 2024
Join Carrie Miller, Helium 10’s Principal Brand Evangelist and Walmart Expert, as she dives into the latest e-commerce buzz. Discover Amazon's new Haul program, designed to offer affordable products and compete with Shein and Temu. Carrie shares crucial Black Friday updates from Amazon, Walmart, and TikTok, including a transformative partnership with LTK. Learn how sellers can benefit from new features and community support aimed at small businesses, ensuring they're ready for the holiday shopping surge.
18:01
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Quick takeaways
- Amazon's new Haul program allows consumers to purchase affordable products while competing with retailers like Shein and Temu.
- Walmart's 50% discount on its membership aims to enhance customer attraction amid rising competition, bolstering their shopping experience.
Deep dives
Amazon's New Haul Program
Amazon has launched its haul program, aimed at competing with Timu and Sheen by allowing factories to ship low-priced items directly to U.S. customers. This program offers a wide array of products, including fashion, home goods, and electronics, all priced at $20 or under. Customers can expect delivery times of one to two weeks, which is longer than traditional Amazon Prime shipping due to direct shipping from factories. Notably, purchases in the haul program are protected by Amazon's A to Z guarantee, ensuring product quality and compliance with regulations, although concerns about customs screening and quality control persist.
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