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On Strategy Showcase

Classics episode: Harvey Keitel for Direct Line insurance

Oct 7, 2024
34:22

An APG Gold winner in 2015, Richard Huntington, CSO at Saatchi, London shares the strategy that delivered six years of consistent growth. And the nervous CEO who tried to kill it. See the work on our website. Thanks to JIRA and The Master of Advertising Effectiveness for sponsoring this episode.

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