The 4 C’s of building an unbeatable brand with Emma Schermer Tamir In this podcast, Susan and Emma discuss the importance of branding, the role of AI in marketing, and the challenges and opportunities for smaller brands competing with larger companies. They also emphasised the need for a customer-centric approach, regular review and evolution of brand elements, and the value of understanding human psychology and customer motivations. Lastly, they highlighted the significance of personal branding and the emotional connection people have with a business.

Emma Schermer Tamir

Linkedin: www.linkedin.com/in/emma-schermer-tamir/

Emma Schermer Tamir helps businesses in high-competition environments become unbeatable brands. Through her proven techniques and winning strategies, Emma has led her team at Marketing by Emma to help over 2,000 businesses boost their sales and build their brands online.

As a thought leader and trusted consultant in the e-commerce and Amazon space, Emma demystifies complex topics like marketing, e-commerce, and branding. Whether she's speaking on stages across the globe, leading her team, or guiding clients, her goal is to empower everyone to tap into their curiosity to create stronger conversions, loyal fans, and killer brands.

Learn more at

Youtube: www.youtube.com/marketingbyemma

Website: www.marketingbyemma.com

Instagram: instagram.com/eschermer

Facebook: https://www.facebook.com/ejschermer

Visit ⁠@more2marketing⁠

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Please note: This is a conversation style podcast - raw and authentic. If you have any questions or who like to be on guest on More 2 Marketing, please⁠ contact us⁠.