In this episode of Zero to CEO, I speak with Mike Andes, founder and author, about how he transformed Augusta Lawn Care from a small local business into a thriving international franchise. Mike shares his insights on scaling a service business, building a strong brand, and the power of his unique Pay for Performance (P4P) model, which replaces hourly wages with performance-based rewards to drive productivity and growth. We also discuss his experiences turning around struggling businesses, leveraging social media for growth, and the strategies he used to expand his franchise to over 150 locations. This episode is a must-listen for entrepreneurs looking to grow their business sustainably and innovate in their industry.
Strap on your Boots