

🎯 Podcasting for Business Growth with Ben Albert
If you've been wondering how to leverage podcasting for business growth, this episode with Ben Albert, host of Real Business Connections, will open your eyes to how a podcast can transform your network, brand, and business impact.
Ben shares his journey from a music-loving marketer to a top 2% global podcast host, revealing how he built a thriving business by mastering the art of conversation, digital strategy, and creative networking. Whether you're just getting started or looking to scale, this conversation will give you the clarity and tools to turn your podcast into a serious growth engine.
🔑 In this episode, we dive into:
How to start a podcast
Podcasting for beginners and pros alike
Podcast tips for growing your audience
How to podcast with intention and authenticity
Podcasting equipment that gets the job done
Starting a podcast that leads to real connections
Business podcast strategy that converts
Marketing through podcast interviews to boost visibility
How to start a podcast for networking and relationship-building
Podcast guest outreach tips for landing meaningful conversations
Build authority with a podcast by showcasing your voice
Ben Albert marketing insights that helped him go from unemployed to full-time podcaster
Turn your passion into a business using digital media
Why the Real Business Connections podcast became an international success
Creative networking strategies for introverts and entrepreneurs
Using podcasts to grow your brand without feeling salesy
This episode answers common questions like:
How can podcasting generate leads and revenue?
Can you start podcasting even if you're broke or new?
What’s the best way to build your authority in a noisy market?
Is video necessary, or is audio enough?
How do I find great guests and make content people care about?
Whether you're a solopreneur, creative, or small business owner, Ben’s insights provide a proven roadmap to use podcasting as a connection and credibility tool. His real-world wisdom and humble approach will inspire you to take action — even if you're starting from zero.
00:00 – Introduction & Ben's background01:15 – How podcasting transformed Ben's career03:00 – The power of podcasting for networking05:10 – From music podcast to business growth07:30 – Future of podcasting: AI, video, and immersive experiences10:00 – Audio vs video podcasting: what really matters12:00 – Long-form vs short-form podcasting14:30 – Marketing your podcast without selling16:00 – The plus-minus-equals networking framework18:00 – Creation-driven networking & tips for introverts20:00 – Going from broke to a business through podcasting
To check out the YouTube (video podcast), visit: https://www.youtube.com/@drchrisloomdphd
Disclaimer: Not advice. Educational purposes only. Not an endorsement for or against. Results not vetted. Views of the guests do not represent those of the host or show.
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