E22: Co-Founder of Gelt Ventures – Keith Wasserman
Mar 26, 2024
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Real estate powerhouse Keith Wasserman discusses investing strategies, building business relationships, managing a career with his wife, raising capital, navigating real estate markets, entrepreneurial ventures, journey from eBay to real estate success, Phoenix investment journey, balancing passion and family, operational changes, fundraising challenges, confronting challenges, building relationships, evolution of cold calling, and insights on Twitter and perfectionism.
Keith Wasserman's journey from selling assets on eBay to acquiring $3 billion in real estate showcases the evolution of a tenacious entrepreneur.
Navigating partnerships is crucial for business growth as Keith highlights the importance of aligning values and goals with partners.
Prioritizing fulfillment in work-life balance, Keith finds joy in building his business and aims to maintain the entrepreneurial spirit.
Gelt Ventures aims to expand into new markets post-COVID by leveraging partnerships and new investment structures for larger acquisitions.
Deep dives
Building Real Estate Empire with Dedication and Resilience
Starting from humble beginnings in Bakersfield, the journey of Keith Wasserman and his partner, Damien, showcases the dedication needed to build a real estate empire. From purchasing individual fourplexes to scaling up to larger deals, their growth reflects the entrepreneurial spirit and hard work crucial for success.
Challenges and Lessons in Partnerships
Navigating partnerships became a key challenge for Keith, highlighting the importance of aligning values and goals with partners. Understanding the dynamics of partnerships and evolving relationships allowed them to learn and adapt, shaping their business decisions and growth strategies.
Balancing Work and Personal Life with Joy
Reflecting on the balance between work and personal life, Keith found joy in the early days of the business, despite the challenges. Prioritizing the enjoyment and fulfillment derived from work, he aims to recapture the enthusiasm and spirit of the early entrepreneurial days.
Future Growth and Investment Strategies
With a focus on expanding into new markets like Southern California, Denver, Portland, and Salt Lake City, Gelt Venture Partners seeks to raise capital for larger acquisitions. Embracing the changing landscape of real estate post-COVID, they aim to leverage partnerships and new investment structures to drive growth.
Driving Forces and Future Vision
Keith's journey in building a successful real estate business is fueled by a desire to create, grow, and leave a legacy. Motivated by the opportunity to show his children the value of hard work and determination, he continues to push boundaries and strive for excellence in the real estate industry.
Motivation and Drive in Building a Business and Wealth
The podcast highlights the speaker's motivation to surpass his father's successful law firm by building his own business and creating wealth. The drive stems from a mix of financial anxiety, the desire to surpass previous financial limitations, and a need for personal achievement. His focus on long-term relationships with like-minded individuals seeking financial growth and security adds to his business drive, emphasizing the rewarding aspect of building wealth over time.
Importance of Adding Value and Making Oneself Invaluable
The episode emphasizes the importance of adding value and making oneself invaluable in a professional context. It discusses the significance of being indispensable in a workplace, highlighting the need to offer unique contributions that set individuals apart and make them essential to the organization. By focusing on being indispensable and adding value, individuals enhance their professional growth and create lasting impacts within their respective fields, leading to long-term success and career advancement.
Keith Wasserman has “never had a job.” Co-Founder of Gelt Ventures and Kyle Matthews’ longtime friend, Keith is a real estate powerhouse whose tenacity evolved from selling 200,000 assets on eBay in college to acquiring $3 billion worth of multifamily and self-storage properties. After Keith bought his first property in 2009, he met his wife—equally tenacious and an avid cold caller—and the two started what’s now a multi-billion dollar commercial real estate venture in the western United States. Keith discusses investing strategies, building business relationships early on at USC, managing a career with his wife, and overcoming challenges in raising capital.
For Detailed Show Notes Visit www.thematthewsmentalitypodcast.com
This show if brought to you by Matthews Real Estate Investment Services. Thank you for listening. If you have any comments, questions, or concerns, please contact podcast@matthews.com
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