NBC 826: Dale Monette: How the World Has Evolved for Business Coaches
Jul 17, 2023
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Dale Monette, co-owner of ActionCOACH Canada, discusses the evolution of business coaching after the pandemic, the challenges faced by athletes transitioning to business, the importance of seeking coaching and support, and the unique approach of Actioncoach in personalized messaging and packaging.
Dale Monette shares how his background in professional sports led him to entrepreneurship and highlights the valuable traits that athletes can bring to the business world.
The COVID-19 pandemic has created a significant increase in the demand for business coaching, with virtual meetings and coaching sessions being leveraged to reach a larger audience and support business owners in navigating through volatility.
Deep dives
Action Coaches: Improving the Lives of Business Owners
Action Coaches is the world's largest business coaching franchise organization, providing professional development, business coaching, and entrepreneurship training services for business owners. With operations in over 80 countries, Action Coaches aims to improve the lives of business owners across Canada. Their approach offers support and expertise, ensuring business owners don't have to navigate the challenges alone, similar to operating a McDonald's instead of a non-descript hamburger stand.
Dale Monette's Journey from Badminton to Entrepreneurship
Dale Monette, a former world-class elite badminton player and Action Coaches member, shares his unique journey from being a committed athlete to becoming an entrepreneur. Growing up with ADHD, Dale's dedication to badminton taught him important qualities such as sacrifice, commitment, loyalty, and dedication. This athletic experience drew out the entrepreneur in him, leading him to start his first company at the age of 17 after returning to Saskatoon. Dale's story highlights the valuable traits that athletes can bring to the business world.
Business Coaching in the Face of Change and Volatility
COVID-19 has brought significant changes and challenges to the business world, making business coaching even more crucial. The pandemic prompted a rapid transition to virtual meetings and coaching sessions, providing an opportunity for coaches to leverage technology and deliver coaching to a larger audience. Action Coaches saw a 41% increase in national billings within three months of COVID, indicating the growing demand for guidance and support in navigating through volatility. The evolving mindset of business owners, the increasing awareness of business failure rates, and the benefits of receiving coaching have all contributed to the rise of business coaching as the second fastest-growing industry in the world.
Today’s guest is Dale Monette, a business leader and co-owner of ActionCOACH Canada, and his purpose is to help transform businesses in Canada through their revolutionary business coaching franchise model. In this episode, Dale shares the ways in which his background in professional sports brought out his entrepreneurial side, how the world has evolved for business coaches since the pandemic, what you can do to help prepare for any upcoming changes to your business, and a whole lot more!