The Edward Show

SEO Is an Enigma? Breaking Down Backlink Myths & Real Strategies

7 snips
Oct 5, 2025
SEO can feel like a maze, but there are key strategies to navigate it! Forget chasing domain authority; instead, focus on building genuine relationships for link exchanges. Discover why relevant links that attract qualified traffic are more impactful than mere clicks. Page speed matters, but not at the expense of broader relevance and authority. Explore practical backlinking methods like guest posts and local citations. Get ready to elevate your SEO game by cutting through the noise and honing in on tactics that truly deliver results!
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INSIGHT

Value Comes From Relevant Clicks

  • Relevant backlinks that drive clicks are inherently more valuable than high-scoring but irrelevant links.
  • A link that brings qualified visitors both helps revenue and passes SEO value through real engagement.
ADVICE

Ignore Vanity Metrics

  • Do ignore third-party vanity metrics like Domain Authority and focus on link relevance and real engagement.
  • Do build backlink relationships with complementary sites that will actually send qualified traffic and customers.
ANECDOTE

Cake Shop Link-Exchange Example

  • The cake-shop example shows practical local link exchanges with complementary businesses like party planners.
  • The idea is to add value to both sites so links send real customers and make business sense.
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