Blair and David explore the differences they see between consultants and agencies in an effort to understand how the landscape is changing and what creative firms can do to beat consultants at their own game.
Links
The Business of Expertise: How Entrepreneurial Experts Convert Insight to Impact + Wealth by David C. Baker
Alchemy: The Dark Art and Curious Science of Creating Magic in Brands, Business, and Life by Rory Sutherland
2Bobs—with David C. Baker and Blair Enns