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Discover how to succeed in the age of AI transformation by embracing change, implementing AI tools, and investing in personality-led growth brands. Learn about the impact of influencers, the blurred lines between marketing and sales, and the importance of automation and AI skills for marketers.
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Quick takeaways
- Adopting an attitude of a paranoid optimist is crucial for success in the AI era.
- Personality-led growth and original thought will be key differentiators in a world saturated with AI-generated content.
Deep dives
The AI Transformation and the Winners and Losers
The podcast episode discusses the AI transformation and highlights how it creates winners and losers. It emphasizes the importance of being a winner in this AI era and provides three key factors for success. The first factor is the attitude of a paranoid optimist, where one believes in the potential of AI but remains cautious about its challenges. The second factor is the ability to see the future, recognizing patterns and staying ahead in the transformation. The third factor is the adoption of AI tools and leveraging them for marketing success.
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AI-powered
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Listen to all your favourite podcasts with AI-powered features
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode