Rob Brown, CEO of Lincoln International, leads a global investment banking firm specializing in M&A advisory. He shares insights on scaling through acquisitions, emphasizing the critical role of culture in successful growth. Rob discusses integration tactics starting from Day 1 and how to navigate cultural differences in U.S. vs. European deals. He also highlights the shift towards buyer-led strategies and reveals how AI is reshaping the M&A landscape, driving efficiency and insights across operations.
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volunteer_activism ADVICE
Prioritize Cultural Fit in Deals
Evaluate both commercial and cultural fit before pursuing acquisitions.
If cultural fit is doubtful, it's wise to pause or walk away.
insights INSIGHT
Multifaceted Cultural Fit Assessment
Cultural fit assessment involves leadership alignment and broader team evaluation.
Use third-party sources like Glassdoor and personality assessments to validate culture.
volunteer_activism ADVICE
Integrate Acquisitions Day One
Start integration planning immediately when beginning acquisition talks.
Integrate acquired teams aggressively onto your systems from day one for best results.
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Rob Brown, CEO of Lincoln International Explore how one of the world’s top M&A advisory firms scales through acquisition. Rob shares his leadership journey, reveals how Lincoln actively manages culture during growth, and explains why integration starts from Day 1. Rob and Kison also dive into cross-border M&A, the rise of buyer-led strategies, and how AI is transforming the deal process.
💡What You’ll Learn
Why culture is the cornerstone of successful M&A growth
How Lincoln approaches acquisitions differently in Europe vs. the U.S.
How to assess cultural fit beyond leadership alignment
How AI is driving efficiency and insight across Lincoln’s global platform
M&A Science