THE ED MYLETT SHOW

The Untold Story of Auntie Anne

Jul 23, 2024
In this compelling conversation, Auntie Anne Beiler, founder of Auntie Anne's Pretzels, shares her remarkable journey from a traditional Amish upbringing to building a global brand. She discusses how she transformed personal tragedies into resilience and purpose, emphasizing the power of faith in overcoming adversity. The importance of mentorship, authenticity, and maintaining a positive mindset are highlighted, alongside practical strategies for balancing business ambitions with family life. Be inspired by her story of triumph and the lessons it imparts!
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ANECDOTE

Life-Altering Tragedy

  • Anne Beiler and her husband Jonas were youth pastors, enjoying a seemingly perfect life with two daughters.
  • Tragedy struck when their youngest daughter, Angie, was accidentally killed.
ANECDOTE

Abuse and Shame

  • While grieving, Anne sought solace from her pastor, who instead sexually abused her for seven years.
  • Traumatized and ashamed, Anne kept the abuse a secret, believing she had no way back.
INSIGHT

Shifting Theology

  • Anne's theology shifted from "life is good, God is harsh" to "life is hard, God is good."
  • She emphasizes that God is not to blame for hardships; rather, the devil is the source of evil.
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