
WorkCookie - Get Ahead with Industrial/Organizational Psychology in the Workplace Ep. 279 - Leading through Chaotic Change
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Oct 20, 2025 Dr. MaryJo Burchard, an expert in organizational leadership and creator of the DUEL Leadership Model, shares her insights on navigating chaotic change. She emphasizes the shift from seeking buy-in to fostering readiness in teams. Discussing the impact of legacy and identity loss during change, she highlights the importance of leader language and clear communication. MaryJo also addresses signs of teams stuck in 'buy-in' mode and advocates for patience and incremental progress in implementing meaningful change.
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Preparation vs. Planning
- Planning sets goals and measures for a fixed destination while preparation scouts risks, needs, and resources to survive storms.
- Leaders must invest in preparedness, not just plans, to handle unexpected crises effectively.
Ask What People Need, Not If They Buy In
- Ask what people need to implement a change instead of trying to convince them to buy in.
- Start readiness conversations by addressing details, unknowns, emotions, and legacy impacts.
Why Change Fatigue Really Happens
- Change fatigue stems from people having to turn off parts of themselves to cope, not from too many changes per se.
- When employees must numb their identity to survive, the result is exhaustion and disengagement.

