Social Media Money Makers
Ep 23: Step-by-Step to Growing a 6-Figure Brand on Instagram with @Mobilityduo
Jun 24, 2024
In this session, Sarah, a certified yoga instructor and snowboarding enthusiast with over 286k followers, shares her journey of growing a vibrant online community. She dives into monetization strategies, revealing a mix of digital programs and high-ticket retreats. Balancing business with new parenthood, Sarah discusses time management and content creation challenges. She emphasizes authenticity over follower count and highlights the significance of engaging audiences through genuine connections. Lastly, she shares insights on selective brand partnerships and DM automation for enhanced customer interaction.
42:04
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Quick takeaways
- Sarah emphasizes the importance of creating tailored programs for specific audiences, which has enabled her to successfully monetize her online presence.
- She highlights the significance of authenticity in building a loyal community, as transparency fosters trust and enhances audience engagement.
Deep dives
Transition to Creator Interviews
The podcast shifts focus to interviewing social media creators and entrepreneurs, marking an unofficial start to a new season. This change aims to provide listeners with relatable insights directly from individuals thriving on social platforms, contrasting with the previous season's emphasis on expert advice. The host, Brock Johnson, emphasizes the importance of gaining firsthand experiences and tactics from these creators to deepen audience connection. Listeners can expect practical tips and relatable stories as they navigate their own social media journeys.
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