In episode 6 of The CTV Podcast, I am joined by Justin Gupta, Head of Broadcast & Video Ads, EMEA, Google.
We cover a lot of ground including:
- The evolution of ad serving, in a streaming age.
- What DAI or SSAI means in CTV.
- The rise of dynamic ad creatives.
- Addressable linear, and how this works.
- What a good streaming ad break should look like, for viewers & advertisers.
- The convergence of retail media & CTV.
- And much more...
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The CTV Podcast