Social Media Marketing Talk Show YouTube Updates: Shorts, Highlights, AdBlitz, and More
Feb 10, 2025
Discover the latest enhancements on YouTube designed to boost audience engagement, including updated features for Shorts and live streams. Dive into the new advertising model that's tackling ad blockers and introducing longer unskippable ads. Learn how community features are expanding and what that means for logged-in users. Plus, get insights on trends spotlighted by Super Bowl ads and experimental features only available to premium members.
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Engage with Q&A Stickers
- Use Q&A stickers in shorts and live streams to boost engagement.
- Increased engagement improves watch time and reach, especially for short-form content.
Shorts Template Enhancements
- Use photo imports and longer countdowns in Shorts templates.
- You can toggle between 3 and 10-second countdowns.
Video Highlights Feature
- YouTube is testing "video highlights" to extract portions of long-form videos.
- These standalone highlights are in 16:9 widescreen format.